Hall of Flowers Trade Show, Santa Rosa

Client
Enlighten, Philter, MG Magazine, Eyerate, SpringBig, Treez, MyHi

 

Services
Design Coordination, Print Design, Videography, Content Creation, Event Support

 

Date
September 2021

My list of responsibilities for this event was no small undertaking. In summary, I worked in collaboration with six different companies that were sponsoring the Cannabus at the Hall of Flowers Trade show. I coordinated and designed the interior and exterior graphics on the bus.

 

When coordinating the graphics, I decided on each company’s graphic placements on the bus based on their sponsorship amount. After placement was decided, I communicated with the companies on what was needed and offered design support. Four of the six companies I spoke with asked for my support in designing their signage graphics for the bus. They gave me branded materials, we met on the concepts for the designs, and I sent them drafts of each print design within the week. From there, I perfected the designs based on their critiques and got final approval for print. The clients were pleased with how the di-bond acrylics and vinyl printed materials turned out for the event. 

 

 

Before the trade show, I assisted in setting up the booth space for all the sponsors. During the event, I helped in day-of booth prep and gathered footage and video to share with the sponsors. After the event, I created a multiple versions of the recap video for Enlighten to share on social. The sponsors were impressed with how the event turned out and attested many new B2B and B2C clients to the trade show event with the CannaBus. The bus secured two more two tour deals with different brands as a result. 

 

Podcast I recorded and edited of Jim Belushi and Jeremy Jacobs.

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